Application completion rate is a metric used to measure the percentage of job seekers who complete the entire job application process on a company's career site. It is calculated by dividing the number of completed job applications by the total number of job applications started.
A high completion rate indicates that the application process is user-friendly and efficient, which can lead to higher candidate engagement and a larger pool of qualified applicants. Conversely, a low completion rate suggests that the application process may be too complex, lengthy, or cumbersome, which can deter job seekers from applying.
To improve application completion rates, organizations can consider the following strategies:
By optimizing the application process and improving completion rates, organizations can increase their chances of attracting qualified candidates and filling job openings more quickly.
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