Objectives and Key Results (OKRs)

OKR stands for Objectives and Key Results. It is a goal-setting framework used to define and track objectives and their outcomes. OKRs are typically set for a period of time, typically quarterly or annually, and are designed to help individuals and organizations focus on what matters most.

The OKR framework consists of two parts: the objective and the key results. The objective is a specific, measurable goal that provides direction for the team or individual. The key results are the metrics that measure progress towards achieving the objective.

Here are some examples of OKRs:

Objective: Increase customer satisfaction by improving product quality Key Results:

1. Increase the number of positive customer feedback by 20%
2. Decrease the number of product returns by 15%
3. Improve the product rating from 3.5 to 4.0 stars

Objective: Increase revenue from online sales Key Results:

1. Increase website traffic by 30%
2. Increase conversion rate by 10%
3. Increase average order value by 15%

Objective: Improve employee engagement and retention Key Results:

1. Increase employee satisfaction survey scores by 10%
2. Reduce employee turnover rate by 20%
3. Implement three new employee development programs.